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    Marketing

    Marketing

    True to its reputation of always being a dynamic organization ready to adapt to the ever-changing environment, PARCO has been successfully marketing Petroleum products for the last several years. 

    Petroleum Companies in Pakistan
    PARCO caters to a wide range of products and services, and is the largest integrated energy and oil logistics company in Pakistan. Its role among the oil and gas companies in Pakistan is critical. After the acquisition of Chevron Pakistan Limited, today, the TOTAL PARCO network is a 50:50 joint venture with more than 800 retail fuel outlets, plus a lubricants blending and marketing business, making it the second largest oil marketing company in Pakistan.
    PARCO Biturox
    In contrast to conventional Bitumen produced through simple distillation, PARCO Biturox bitumen is chemically integrated and upgraded by controlled air oxidation; known as Air Blowing. This gives the bitumen improved Thermal and Ageing Stability.
    Advantages of PARCO Biturox
    Based in optimal crude selection for the purpose and Biturox Air Blowing Technology, PARCO Biturox exhibits excellent properties even for standard grades and for important parameters like Fraas Breaking Point and Stability after Ageing (RTFOT).
    Produced through internationally renowned Poerner’s Biturox Air Blowing Technology, PARCO Biturox performs better over a wide range and increases road service life as compared to conventional bitumen, providing higher resistance against Rutting during summer and Thermal Cracking in winters. Specific features of PARCO Biturox are:
    • Stiffness against rutting
    • High resistance against fatigue.
    • Better adhesive properties.
    • Resistance to ageing.
    • Compatibility for polymers.
    • Ability to emulsify.
    PARCO’s core value “Innovation and Continuous Improvement” propels the company to achieve greater operational efficiencies in all its spheres. By leveraging its robust oil transportation system, storage facilities, and cutting-edge oil and gas refinery, the company has successfully positioned its petroleum products in the B2B market. Branded as PEARL, these products signify exceptional quality and value, and are extensively marketed to power plants, cement plants, and various industries.
    PARCO owns and operates PARCO Pearl Gas (Pvt.) Ltd. (PPGL) – a 100% subsidiary of PARCO – that holds the distinction of being Pakistan’s largest Liquid Petroleum Gas (LPG) marketing and distribution company. With a nationwide network of distributors, PPGL specializes in catering to industrial applications through its comprehensive Industrial and Commercial solutions. The LPG product is nationally marketed under the brand name “Pearl Gas.”
    Marketing Section 1
    Furthermore, PARCO’s Mid-Country Refinery excels in producing top-notch road-grade asphalt, which is marketed under the brand name Biturox®. Compared to conventional bitumen, PARCO Biturox outperforms by providing increased resistance to rutting during summer and thermal cracking in winter, thus extending the lifespan of roads and ensuring high-quality performance.

    PARCO also has a successful marketing joint venture with the Gunvor Group, a leading global energy commodities trading company. This 50:50 partnership, known as PARCO Gunvor Limited (formerly Total PARCO Pakistan Limited), operates under the Total PARCO brand through a licensing agreement with TotalEnergies. With a network of over 800 retail fuel stations and a lubricants blending and marketing business, it ranks among the largest Oil Marketing Companies in Pakistan.

    PARCO also has a successful marketing joint venture with TOTAL Energies Marketing & Services of France in the form of Total PARCO Pakistan Limited (TPPL), standing as one of the prominent oil and gas marketing companies. After the acquisition of Chevron Pakistan Limited (renamed as TOTAL PARCO Marketing Limited) by TPPL, today, the TOTAL PARCO network is a 50:50 joint venture with more than 800 retail fuel outlets, plus a lubricants blending and marketing business, making it the second Largest Oil Marketing Company in Pakistan.